The Property Council of Australia is the leading advocate for Australia’s largest industry, property. To support their vision of creating prosperity, jobs and thriving communities, the Property Council Academy conducts over one hundred professional development courses annually. In such a diverse and dynamic industry, the program requires frequent updates as well as the regular introduction of new courses.
Each year, course materials are renewed. And each year, our long-standing brief is to develop a fresh, new look that is vibrant and engaging while also complying with the Property Council of Australia’s overall brand strategy. By utilising vivid colours, bold type treatments and a strong emphasis on inspiring and motivational key words, our latest designs were not only highly individual and impactful, they presented detailed, yet easily accessible, information in a manner completely aligned with brand guidelines.
The requirements for each campaign are extensive and include course handbooks, flyers, pull-up banners, workbooks, PowerPoint templates and calendars along with magazine ads and digital media. Think Creative Agency manages the entire process, from creative concepts through to the printing and distribution of all finished materials.